What are they? Why are they important?
Today I interviewed Jay Berkowitz of TenGoldenRules.com about the ten rules and how you can apply them to your business right now. During the interview Jay goes into great detail about the 10 Golden Rules:
1. There are no “rules”
2. The Internet is not television
3. Create a Unique Value Proposition
4. If you build it they won’t just come
5. Subscription Models Survive
6. Remember the 4 P’s
7. Trust is Golden
8. Use the right tactic
9. The Best Never Rest
10. Lead the Trends
Since Jay has managed marketing departments for Fortune 500 brands: McDonald’s and Coca-Cola, and has developed traditional and direct marketing programs for AT&T and Sprint and eDiets.com, I’d say he knows a thing or two when it comes to marketing and teaching these ten rules.
Jay also announced the launching of his new social network website called The Internet Marketing Club. He created it as a place for internet marketing folks to network and learn from one another.
You can listen to the interview by clicking the player below or subscribing to this podcast in iTunes.
